Enjoy one-of-a-kind, up close and personal stories behind some of the best-selling and amazingly intriguing brands. Hosts Larry Gulko and Roger Berkowitz share with you insightful and engaging conversations with iconic brands and their CEOs – brand champions – who drive brand performance and business growth. Tune in and discover what makes these successful brands dominate today’s rapidly evolving and ever-changing competitive landscape. Part-marketing, part-business, all engaging. Listen to your favorite Name Brands shows at CBS.Boston, iTunes or at your favorite podcast provider.
Larry and Roger toast Jim Koch, Founder & Chairman of Sam Adams Beer
David Kahan, CEO of Birkenstock. discussed with Larry and Roger how Birkenstock has experienced unprecedented growth in the last six years and shared his vision to take the Birkenstock brand to the next level and plans to expand the brand into new product categories.